Giving back the “self” in self service: customer preferences in self-service failure recovery
Collier, Joel E., Breazeale, Michael, White, AllynLangue:
english
Journal:
Journal of Services Marketing
DOI:
10.1108/JSM-07-2016-0259
Date:
October, 2017
Fichier:
PDF, 279 KB
english, 2017