Volume 33; Issue 9/10

European Journal of Marketing

Volume 33; Issue 9/10
1

Factors affecting consumer perceptions on product safety

Année:
1999
Langue:
english
Fichier:
PDF, 126 KB
english, 1999
2

A broadened conception of internal marketing

Année:
1999
Langue:
english
Fichier:
PDF, 124 KB
english, 1999
3

Consumer research, interpretive paradigms and methodological ambiguities

Année:
1999
Langue:
english
Fichier:
PDF, 280 KB
english, 1999
4

What is this thing called service?

Année:
1999
Langue:
english
Fichier:
PDF, 283 KB
english, 1999
5

Consumer reactions to product placement strategies in television sponsorship

Année:
1999
Langue:
english
Fichier:
PDF, 225 KB
english, 1999
6

Franchise relationship quality: micro‐economic explanations

Année:
1999
Langue:
english
Fichier:
PDF, 223 KB
english, 1999
7

Examining the antecedents of sales organization effectiveness: an Australian study

Année:
1999
Langue:
english
Fichier:
PDF, 193 KB
english, 1999
8

Commentary – In search of excellence among business school professors: a rejoinder

Année:
1999
Langue:
english
Fichier:
PDF, 44 KB
english, 1999
9

The dynamics of the legal market: an interaction perspective

Année:
1999
Langue:
english
Fichier:
PDF, 137 KB
english, 1999
10

Stakeholders in a hybrid market: the example of air business passenger travel

Année:
1999
Langue:
english
Fichier:
PDF, 105 KB
english, 1999