International Journal of Sports Marketing and Sponsorship
2020 / 05 Vol. ahead-of-p; Iss. ahead-of-p
How multiple identities shape behavioral intention: place and team identification on spectator attendance
Lee, Hyun-Woo, Cho, Heetae, Newell, Emily M., Kwon, WoongVolume:
ahead-of-p
Journal:
International Journal of Sports Marketing and Sponsorship
DOI:
10.1108/ijsms-09-2019-0097
Date:
May, 2020
Fichier:
PDF, 387 KB
2020