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Web-based marketing communication to develop brand image and brand equity of higher educational institutions
Momen, Md. Abdul, Sultana, Seyama, Haque, A.K.M. AhasanulVolume:
69
Journal:
Global Knowledge, Memory and Communication
DOI:
10.1108/gkmc-10-2018-0088
Date:
September, 2019
Fichier:
PDF, 868 KB
2019