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How fair-trade claims and emotional empathy affect the consumer’s propensity to buy fair chocolate?
Zerbini, Cristina, Vergura, Donata Tania, Luceri, BeatriceLangue:
english
Journal:
British Food Journal
DOI:
10.1108/BFJ-07-2018-0417
Date:
June, 2019
Fichier:
PDF, 192 KB
english, 2019