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Value-based selling: a multi-component exploration
Kienzler, Mario, Kindström, Daniel, Brashear-Alejandro, ThomasLangue:
english
Journal:
Journal of Business & Industrial Marketing
DOI:
10.1108/JBIM-02-2017-0037
Date:
October, 2018
Fichier:
PDF, 275 KB
english, 2018