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Advances in Advertising Research IX || The Effects of Engaging with Content Marketing on Business Outcomes for B2B Service Providers
Cauberghe, Verolien, Hudders, Liselot, Eisend, MartinVolume:
10.1007/97
Année:
2018
Langue:
english
DOI:
10.1007/978-3-658-22681-7_5
Fichier:
PDF, 263 KB
english, 2018