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Automated competitor analysis using big data analytics: evidence from the fitness mobile app business
Guo, Liang, Sharma, Ruchi, Yin, Lei, Lu, Ruodan, Rong, KeVolume:
23
Langue:
english
Journal:
Business Process Management Journal
DOI:
10.1108/bpmj-05-2015-0065
Date:
June, 2017
Fichier:
PDF, 842 KB
english, 2017