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Investment service providers gaining competitive advantage by focusing on consumers’ varying investment goals
Puustinen, Pekka, Kuusela, Hannu, Rintamäki, TimoVolume:
17
Langue:
english
Journal:
Journal of Financial Services Marketing
DOI:
10.1057/fsm.2012.17
Date:
September, 2012
Fichier:
PDF, 249 KB
english, 2012