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The effects of hosting an international sports event on a host country: the 2008 summer Olympic Games
Chung, Wonjun, Woo, Chang WanVolume:
12
Langue:
english
Journal:
International Journal of Sports Marketing and Sponsorship
DOI:
10.1108/IJSMS-12-04-2011-B002
Date:
July, 2011
Fichier:
PDF, 218 KB
english, 2011