Parameter Bias from Unobserved Effects in the Multinomial Logit Model of Consumer Choice
Charles Abramson, Rick L. Andrews, Imran S. Currim and Morgan JonesVolume:
37
Langue:
english
Journal:
Journal of Marketing Research
DOI:
10.2307/1558512
Date:
November, 2000
Fichier:
PDF, 3.71 MB
english, 2000