Private label competition: the perspective of Swedish branded goods manufacturers
Hultman, Magnus, Opoku, Robert A., Salehi‐Sangari, Esmail, Oghazi, Pejvak, Thong Bui, QuangVolume:
31
Langue:
english
Journal:
Management Research News
DOI:
10.1108/01409170810846849
Date:
January, 2008
Fichier:
PDF, 219 KB
english, 2008