Implicit and explicit loyalty: the role of satisfaction, trust and brand image in mobile telecommunication industry
Asiamah, Eric Yeboah, Nimako, Simon Gyasi, Quaye, Daniel M., Buame, SamuelVolume:
8
Année:
2016
Langue:
english
Journal:
International Journal of Business and Emerging Markets
DOI:
10.1504/IJBEM.2016.073402
Fichier:
PDF, 277 KB
english, 2016