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Interpersonal influence as an alternative channel communication behavior in emerging markets: The case of China
Su, Chenting, Yang, Zhilin, Zhuang, Guijun, Zhou, Nan, Dou, WenyuVolume:
40
Langue:
english
Journal:
Journal of International Business Studies
DOI:
10.1057/jibs.2008.84
Date:
May, 2009
Fichier:
PDF, 266 KB
english, 2009