Stop the bleeding or weather the storm? crisis solution marketing and the ideological use of metaphor in online financial reporting of the stock market crash of 2008 at the New York Stock Exchange
O'Mara-Shimek, M., Guillen-Parra, M., Ortega-Larrea, A.Volume:
9
Langue:
english
Journal:
Discourse & Communication
DOI:
10.1177/1750481314556047
Date:
February, 2015
Fichier:
PDF, 466 KB
english, 2015