CARESOME: A system to enrich marketing customers acquisition and retention campaigns using social media information
Bernabé-Moreno, J., Tejeda-Lorente, A., Porcel, C., Fujita, H., Herrera-Viedma, E.Volume:
80
Langue:
english
Journal:
Knowledge-Based Systems
DOI:
10.1016/j.knosys.2014.12.033
Date:
May, 2015
Fichier:
PDF, 4.22 MB
english, 2015