Does branding impact student recruitment: a critical evaluation
Bock, Dora E., Poole, Sonja Martin, Joseph, MathewVolume:
24
Langue:
english
Journal:
Journal of Marketing for Higher Education
DOI:
10.1080/08841241.2014.908454
Date:
January, 2014
Fichier:
PDF, 137 KB
english, 2014