Re-Inquiring and Progressing People as Products: A Research Agenda for New Media, New Methods and New Theories
Murgolo-Poore, Marie E., Pitt, Leyland F., Berthon, Pierre R., Ewing, Michael T.Volume:
18
Langue:
english
Journal:
Journal of Marketing Management
DOI:
10.1362/0267257022683686
Date:
June, 2002
Fichier:
PDF, 226 KB
english, 2002