The influence of formal and informal sales controls on customer-directed selling behaviors and sales unit effectiveness
Guenzi, Paolo, Baldauf, Artur, Panagopoulos, Nikolaos G.Volume:
43
Langue:
english
Journal:
Industrial Marketing Management
DOI:
10.1016/j.indmarman.2014.04.014
Date:
July, 2014
Fichier:
PDF, 658 KB
english, 2014