
Determinants of Opening-Forwarding E-Mail Messages
José-Cabezudo, Rebeca San, Camarero-Izquierdo, CarmenVolume:
41
Langue:
english
Journal:
Journal of Advertising
DOI:
10.2753/JOA0091-3367410207
Date:
July, 2012
Fichier:
PDF, 249 KB
english, 2012