Impact of store environment on impulse buying behavior
Mohan, Geetha, Sivakumaran, Bharadhwaj, Sharma, PiyushVolume:
47
Langue:
english
Journal:
European Journal of Marketing
DOI:
10.1108/EJM-03-2011-0110
Date:
September, 2013
Fichier:
PDF, 203 KB
english, 2013