Assessing the six‐station corporate identity model: a polymorphic model
Suvatjis, Jean, de Chernatony, Leslie, Halikias, JohnVolume:
21
Langue:
english
Journal:
Journal of Product & Brand Management
DOI:
10.1108/10610421211228775
Date:
May, 2012
Fichier:
PDF, 216 KB
english, 2012