The impact of perceived message complexity and need for cognition on information processing and attitudes
Ya Hui Michelle See, Richard E. Petty, Lisa M. EvansVolume:
43
Année:
2009
Langue:
english
Pages:
10
DOI:
10.1016/j.jrp.2009.04.006
Fichier:
PDF, 228 KB
english, 2009